01Brand
Brand
We built the brand from scratch. A modern logo, a colour palette that feels professional but warm, and one visual language used everywhere the clinic shows up.
Client
First Beat Clinic, a private clinic in Żebbuġ, Malta, offering obstetrics, gynaecology, paediatrics, general surgery and ultrasound, with expert specialists and modern equipment.
Services
Branding, UX/UI, web development, social media management, paid ads.
5
Specialties
on one new website
on one new website
The challenge
A brand-new clinic. No name people knew, no website, no social media.
Patients had no way to find out what First Beat offered, and no way to book online. In healthcare, people choose who they trust, and trust is hard to earn when nobody has heard of you.
What we did
From no name to a clinic patients can find, trust and book online.
Website
We designed and built the website. Every specialty has its own page, articles answer the questions patients actually ask, and it works just as well on a phone as on a desktop.
03Tech
Online booking
We made booking simple. Patients can book an appointment online in a few taps, instead of having to call during opening hours.
04Content
Social media
We launched the clinic’s social media with helpful, educational content that introduced the specialists and positioned First Beat as a clinic families can trust.
05Digital
Ad campaigns
Then we ran ad campaigns to put the clinic in front of the right people and turn interest into booked visits.
Brand identity
A modern logo, a colour palette that feels professional but warm, and one visual language used everywhere the clinic shows up.
Navy#211A57
Royal blue#14499F
Cyan#00A3C9
Cloud#EEF1F5
The results
Digital presenceBuilt from zero: brand, website and social
Online bookingLive on the website
Awareness and engagementReaching a wider audience
